مدیریت فناوری اطلاعات، جلد ۱۵، شماره ۴، صفحات ۸۰-۹۶

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عنوان انگلیسی Digitalization of Biocluster Management on Basis of Balanced Scorecard
چکیده انگلیسی مقاله The article is devoted to the digitalization of biocluster management on the basis of a balanced scorecard. It is proved that a biocluster, as a local model of business concentration that integrates environmentally oriented enterprises, through a combination of traditional and new technologies, resource saving and diversification of the range of environmental products, is able to satisfy various customer requests in one place and time, to ensure competitive advantages and integration into the world economic space. The concept of applying a balanced scorecard in the strategic biocluster management was formed. The technology of formation and mechanism of implementation of the balanced scorecard and digital data processing technologies into the management information system of strategic biocluster management was proposed. The digital outline of the strategic program for transferring the mission and strategy of the biocluster to the mode of effective use, capacity building and development was formed. The scorecard for strategic management of the biocluster was developed, the study of the dynamics of which allows to determine the strengths and weaknesses of the biocluster, to identify tolerance and resilience to changes in the business environment, to identify ways to achieve the set development goals.
کلیدواژه‌های انگلیسی مقاله Bioeconomy, digitalization, Biocluster, Strategic Management, balanced scorecard, forecasting

نویسندگان مقاله Nataliia Kashchena |
Head of the Department of Accounting, Auditing and Taxation, State biotechnological University, Kharkiv, Ukraine.

Iryna Nesterenko |
Department of Accounting, Auditing and Taxation, State biotechnological University, Kharkiv, Ukraine,

Hanna Chmil |
Department of Marketing, Reputation Management and Customer Experience, State biotechnological University, Kharkiv, Ukraine.

Nadiia Kovalevska |
Department of Accounting, Auditing and Taxation, State biotechnological University, Kharkiv, Ukraine.

Viktoriya Velieva |
Department of Accounting, Auditing and Taxation, State biotechnological University, Kharkiv, Ukraine.

Olena Lytsenko |
Department of Accounting, Auditing and Taxation, State biotechnological University, Kharkiv, Ukraine.


نشانی اینترنتی https://jitm.ut.ac.ir/article_94711_8b3a30556fd3ea8c3b9b6803c50f2329.pdf
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