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International Journal of Industrial Engineering and Productional Research-، جلد ۲۳، شماره ۲، صفحات ۱۲۵-۱۴۲
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| عنوان فارسی |
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| چکیده فارسی مقاله |
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| کلیدواژه‌های فارسی مقاله |
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| عنوان انگلیسی |
A New Approach in Strategy Formulation using Clustering Algorithm: An Instance in a Service Company |
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| چکیده انگلیسی مقاله |
The ever severe dynamic competitive environment has led to increasing complexity of strategic decision making in giant organizations. Strategy formulation is one of basic processes in achieving long range goals. Since, in ordinary methods considering all factors and their significance in accomplishing individual goals are almost impossible. Here, a new approach based on clustering method is proposed to assist the decision makers in formulating strategies. Having extracted the internal and external factors, after setting long range goals, the factor-goal matrices are generated according to the impact rate of factors on goals. According to created matrices, clusters including goals and factors are formed. By considering individual clusters the strategies are proposed according to the current state of clusters for the organization. By applying this new method the opportunity of considering the impact of all factors and its interactions on goals are not lost. Strategy-factor and strategy-goal matrices are utilized to validate the proposed method. To show the appropriateness and practicality of our approach, particularly in an environment with a large number of interacting goals and factors, we have implemented the approach in Mahmodabad Training Center (MTC) in Iran. The resulting goal-factor, current and dated states of clusters, also, strategy-goal and strategy-factor matrices for model validation and route branch indices for finding out how the organization achieved each goal are reported. |
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| کلیدواژه‌های انگلیسی مقاله |
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| نویسندگان مقاله |
سید علی حدیقی | seyed ali
department of industrial engineering, mazandaran university of science and technology, babol, iran
سازمان اصلی تایید شده: دانشگاه علوم و فنون مازندران (Mazandaran university of science and technology)
ایرج مهدوی |
department of industrial engineering, mazandaran university of science and technology, babol, iran
سازمان اصلی تایید شده: دانشگاه علوم و فنون مازندران (Mazandaran university of science and technology)
نوید صاحب جمع نیا |
department of industrial engineering, college of engineering, university of tehran, tehran, iran
سازمان اصلی تایید شده: دانشگاه تهران (Tehran university)
ناظم مهدوی امیری | mahdavi amiri
faculty of mathematical sciences, sharif university of technology, tehran, iran
سازمان اصلی تایید شده: دانشگاه صنعتی شریف (Sharif university of technology)
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| نشانی اینترنتی |
http://ijiepr.iust.ac.ir/browse.php?a_code=A-10-1-137&slc_lang=en&sid=en |
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| کد مقاله (doi) |
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| زبان مقاله منتشر شده |
en |
| موضوعات مقاله منتشر شده |
و موضوعات مربوط |
| نوع مقاله منتشر شده |
پژوهشی |
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